Final Post

This is the final post!......


You don't have to go home but you can't stay here!

Bye xxx

Final Reflections

Overall I think the project has been a huge success. However in hindsight and in mind with audience responses, there are some criticisms that I see when watching the video. I believe the framing of the master shot of the band performance could have been framed better, so there was more emphasis on the graffitied walls and less on the ceiling. Also the lighting on most of the narrative shots, especially in the introduction sequence, is too bright and not that in-keeping with the rest of the video. We tried fix this problems in post production by altering brightness and contrast, and also zooming in on shots. Even though the spontaneity and many layers of our editing coupled with our vast array of footage, meant that the task became quite large, I believe the all production pieces have finished off at a high standard, and the attentions to detail and the time put in, really brought this project to life.

FINAL MUSIC VIDEO!!!!!

Album Cover

The Album Cover is also important in helping to promote the right image. The Font of the album cover does this since it looks a bit messy, reflecting the rock lifestyle. The cover would stand out on the shelf since it is quite plain white, but still has a powerful image. The image represents having no identity and being isolated, so has direct links with the debut single. The mise-en-scene on the back cover, anchors the punk image with the caution tape, and the microphone and amplifier is appealing to music fans.


Front cover:


Inside sleeve:

Back cover:

Music Video Theory

We kept music video theory strong in our mind when brainstorming our ideas. Andrew Goodwin, in Dancing in the Distraction Factory (1992, Routledge), identifies that all music videos have either an illustrative, amplifying and/or a contradicting relationship between lyrics, music and visuals. There was a lot of talk of having a contradicting relationship in our video, having an idea that was quite conceptual and weird. But we decided to finalise on an amplification relationship, since it would fit the genre more.